Data Analyst 2 / Analyste de données 2 (11171)

Location: Vancouver, BC
Date Posted: 29-11-2017
Description:

Our client is looking for a Marketing Data Analyst to join our team and drive value for our Business Marketing team. We are looking for an experienced professional to help facilitate our marketing programs by delivering world class reporting, analytics and insights. You will align with our Customer and Market Insights team. 
You will work directly with executive leadership, management and marketing channel managers who will depend on you to help them see trends and identify opportunities. Your work will be critical to support data-informed decision making at the highest levels of our company. 

THE ROLE: 
• Perform deep data research and analytical work in order to provide data-driven insights and reports to our Marketing teams 
• Produce actionable reports that business can leverage to set strategic direction and make day to day decisions 
• Create descriptive, diagnostic and predictive analytics & reporting solutions 
• Effectively present complex analysis and insights to various stakeholders 
• Bring critical data to life through visualization and storytelling 
• Help build scalable solutions for analytical projects 
• Communicate actively and effectively with analytical peers, business partners, and company leadership 

REQUIREMENTS/CHARACTERISTICS: 
• Bachelor's degree in Marketing, Business, Statistics, Computer Science, Mathematics or related field 
• 4+ years of professional experience analyzing marketing or customer acquisition data and providing valuable, data-centric insights and solutions using advanced Excel, SQL, SAS, R, etc. 
• Experience developing and maintaining analytical reports using Tableau 
• Experience analyzing A/B and multivariate results for campaign and form tests 
• Prior execution of digital and offline channel attribution analysis preferred 
• Comfort with tracking and analytics tools such as Facebook Pixel, Facebook Atlas, Google Tag Manager, Google Analytics, and Optimizely preferred 
• Strong analytical, organizational and interpersonal skills 
• Effective communication skills required to present information to a diverse audience 
• Ability to adapt to a rapidly changing environment and execute many complex tasks simultaneously

Must to have skills:
1.reporting via data extraction and manipulation experience – SQL, SAS – for reporting
2.Tableau or similar data visualization tool
3.online and offline sales attribution analysis

Nice to have skills:
1. Excel 2. Advance PowerPoint presentation experience
3. R/R Studio or Python History of the role: New Project details: development of the marketing dashboard that includes attribution reporting, campaign reporting (digital or targeted), and list management and request prioritization with the Business Intelligence team
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