logo

View all jobs

Marketing Analyst-130414

Toronto, ON
The Service Communications team is looking for a Manager, Proactive Service Communications (12mth -Contract Position) to join the team, to support proactive communication campaigns that deliver pertinent account and service-related information to our customers. This position is based in Toronto, reporting to the Senior Manager: Proactive Service Communication

What you will be doing:

Lead the planning, development and execution of customer facing communications that support the project team strategy, needs and objectives, to maximize results:
o
Know and understand our customer needs and dynamics
o
Gather business requirements and complete required briefs
o
Write communications and facilitate stakeholder approval across all tactics; email, SMS, MMS, internal communications, etc.
o
Coordinate translation through established processes and team
o
Lead testing and coordinate deployment through internal/external vendors and platforms
o
Ensure all communications have a consistent tone of voice and follow any established guidelines
o
Decommission and consolidate communications, as required
o
Support development of presentations and playbooks, as needed


Monitor and track performance of communications – pull results, analyze and report to project team. Make recommendations for improvement based on insights

Participate in cross-functional group to project manage the development and execution of communication tactics and initiatives

Contribute to the customer segmentation strategy and make recommendations to create most effective notifications

Accountable for all aspects of planning and campaign delivery, including channel readiness to support customer inquiries or activities driven by the notification.

Take ownership and drive decision making within large program cross-functional groups

Craft, in partnership with other key stakeholders, the most transparent and clear message for customers, with the least possible impact to channels

Provide customer targeting criteria to data primes for campaign list extractions; ensure all customer lists are validated for accuracy prior to execution

Liaise with vendor partners as necessary to ensure campaigns are launched accurately, on time and on budget.

Drive continuous improvement of service message delivery in partnership with Billing, IT, Customer Operations and Brand

What you bring:

Strong background in developing and executing customer communication campaign in various channels

Advanced writing, editing and proof-reading skills

Knowledge regarding communication processes, and related timelines

Service communication experience a strong asset.

Results oriented, self directed and outstanding organization and time management skills

Comfortable working in a fast-paced, dynamic environment

Takes ownership, initiative, shows sense of urgency and is self-directed

Possess an innovative, problem-solving and solutions-oriented mindset

Team player with strong interpersonal skills

Proven ability to manage relationships across an organization

Post-Secondary education, in Business, Marketing, Communications, or related

5+ years of experience in a Marketing Communication, Branding or Communications

Telecom industry experience considered an asset

 

Share This Job

Powered by